Unit –I
An Introduction To Research: Meaning, Definition, Objectives, And Process; Research
Problem: Selection Of Problem, Understanding Problem, Necessity Of Defined Problem;
Review Of Literature In Research. Research Design: Meaning, Types – Descriptive,
Diagnostic, Exploratory, And Experimental.
Unit –II
Sources Of Data: Primary And Secondary; Data Collection Methods; Questionnaire
Designing: Construction, Types And Developing A Good Questionnaire. Sampling Design
and Techniques, Scaling Techniques, Meaning, Types, Data Processing Operations, Editing,
Coding, Classification, Tabulation. Research Proposal/Synopsis Writing.
Practical Framework
Unit –III
Statistical Software - Use of SPSS / Systat and Excel: Windows Process, Basic Structure of
Data File, Using Data Editor, Working With Multiple Data Sources, Graphs and Charts,
Sorting And Selecting Data, Descriptive Statistics: Central Tendency and Dispersion,
Correlation: Linear, Partial and Multiple, Simple and Multiple Regression, Discriminant
Analysis, Conjoint Analysis, Time Series and Business Forecasting. Applications Of Index
Numbers; Sampling Distribution; Tests Of Significance: Z- Test, T- Test, Chi-Square Test, F
-Test, And ANOVA; Use Of SPSS For T-Test, Chi-Square Test And ANOVA.
Unit –IV
Multi Dimensional Scaling, Factor Analysis, Cluster Analysis, Interpretation of Data, Report
Preparation and Presentation. Each Student has to prepare Mini Research Project on Topic /
Area of their Choice and Make Presentation. The report should consist of application of tests
and techniques mentioned in above units.